Sales ticketing Performance Experts
Sales Ticketing Performance Experts

Sales Ticketing Performance Experts

Promotion of Artistic and Cultural Events

Sales ticketing Performance Experts_B2Square.gr
Συναυλία στο Θέατρο Βράχων Δήμου Βύρωνα. Ελευθερία Αρβανιτάκη - Ελεωνόρα Ζουγανέλη, 28 Ιουνίου 2023, 6.000 άτομα, σε παραγωγή της Solar Productions & Pure Art.
Συναυλία στο Θέατρο Βράχων Δήμου Βύρωνα. Ελευθερία Αρβανιτάκη - Ελεωνόρα Ζουγανέλη, 28 Ιουνίου 2023, 6.000 άτομα, σε παραγωγή της Solar Productions & Pure Art.

Performance Ads?

We often associate performance with live events like concerts and theater. But performance is an art form in the world of marketing, too! It is called performance marketing. If you haven’t heard of “Performance Ticketing Sales,” it’s likely because this is a specialized service. It involves creating and optimizing digital ads aimed specifically at selling show tickets.

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Musical performance with Evanthia Reboutsika, one of the most important Greek composers. She sold out two consecutive performances at the Pallas Theatre in Athens, produced by Pure Art.
Sales ticketing Performance Experts_B2Square.gr
Musical performance with Evanthia Reboutsika, one of the most important Greek composers. She sold out two consecutive performances at the Pallas Theatre in Athens, produced by Pure Art.

Theater

Sales ticketing Performance Experts
"Sergei is very Stupid" by Dimitri Danilov, directed by Tamilla Koulieva. Presented by the Cacoyannis Foundation for the 2023-2024 season.
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"Sergei is very Stupid" by Dimitri Danilov, directed by Tamilla Koulieva. Presented by the Cacoyannis Foundation for the 2023-2024 season.
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Andrew Lloyd Webber's legendary musical, The Phantom of the Opera, arrived in Greece in 2023, featuring the original cast from London's West End and produced by People Entertainment Group. The performances, held in Athens and Thessaloniki, attracted over 20,000 spectators. For those interested in data analysis, the return on ad spend (ROAS) for digital ads reached an impressive 1:25.
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Andrew Lloyd Webber's legendary musical, The Phantom of the Opera, arrived in Greece in 2023, featuring the original cast from London's West End and produced by People Entertainment Group. The performances, held in Athens and Thessaloniki, attracted over 20,000 spectators. For those interested in data analysis, the return on ad spend (ROAS) for digital ads reached an impressive 1:25.
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2023 marked a magical milestone for Disney – 100 years of enchanting the world! To celebrate, anniversary concerts took the globe by storm, and Greece wasn't left out of the festivities. People Entertainment Group was responsible for the productions in Athens and Thessaloniki, where the shows sold out within the first few days.
Sales ticketing Performance Experts_B2Square.gr
2023 marked a magical milestone for Disney – 100 years of enchanting the world! To celebrate, anniversary concerts took the globe by storm, and Greece wasn't left out of the festivities. People Entertainment Group was responsible for the productions in Athens and Thessaloniki, where the shows sold out within the first few days.

Art is about technique… 

Specialized and therefore valuable. Marketing intersects with strategy, while technical expertise connects with the precise metrics that account for each sale. This process involves constant collaboration between marketers, performance experts, and the development team. Does it sound complicated? Perhaps it is. But it has proven to be the most effective way to achieve “Sold Out” status in a flash.

Musical Shows

José Carreras & Plácido Domingo at Kalimarmaro_B2Square.gr
Placido Domingo - Jose Carreras at the Panathenaic Stadium, produced by Pure Art Productions: The performance of the two iconic tenors in Athens in July 2024 was not merely a musical event, but a historic milestone. Thousands of spectators were mesmerized by this extraordinary occasion, which our team had meticulously prepared for over several months through performance marketing, culminating in an epic outcome.
José Carreras & Plácido Domingo at Kalimarmaro_B2Square.gr
Placido Domingo - Jose Carreras at the Panathenaic Stadium, produced by Pure Art Productions: The performance of the two iconic tenors in Athens in July 2024 was not merely a musical event, but a historic milestone. Thousands of spectators were mesmerized by this extraordinary occasion, which our team had meticulously prepared for over several months through performance marketing, culminating in an epic outcome.
Sales ticketing Performance Experts_B2Square.gr
We're thrilled to announce our ongoing collaboration with the esteemed singer Eleftheria Arvanitaki. For over four years, our team has been exclusively responsible for managing the digital marketing campaigns for all her performances.
Sales ticketing Performance Experts_B2Square.gr
We're thrilled to announce our ongoing collaboration with the esteemed singer Eleftheria Arvanitaki. For over four years, our team has been exclusively responsible for managing the digital marketing campaigns for all her performances.
Sales ticketing Performance Experts_B2Square.gr
At the 2022 Rolling Stone festival, the Rock Theatre was packed with fans eager to hear their favorite singer-songwriter, Alkinoos Ioannidis, presented by People Entertainment Group. In the summer of 2023, the performance of Eleftheria Arvanitaki and Eleonora Zoganeli at the Moni Lazariston Theatre was a sell-out success. The production was presented by Pure Art & Solar Productions.
Sales ticketing Performance Experts_B2Square.gr
At the 2022 Rolling Stone festival, the Rock Theatre was packed with fans eager to hear their favorite singer-songwriter, Alkinoos Ioannidis, presented by People Entertainment Group. In the summer of 2023, the performance of Eleftheria Arvanitaki and Eleonora Zoganeli at the Moni Lazariston Theatre was a sell-out success. The production was presented by Pure Art & Solar Productions.
Sales ticketing Performance Experts
Κατάμεστo το θέατρο της Μονής Λαζαριστών, το καλοκαίρι του 2023 στο σχήμα Ελευθερία Αρβανιτάκι - Ελεωνόρα Ζογανέλη, παραγωγή της Pure Art & της Solar Productions.
Sales ticketing Performance Experts_B2Square.gr
Κατάμεστo το θέατρο της Μονής Λαζαριστών, το καλοκαίρι του 2023 στο σχήμα Ελευθερία Αρβανιτάκι - Ελεωνόρα Ζογανέλη, παραγωγή της Pure Art & της Solar Productions.

How are traditional public relations related to digital ads?

The goal of PR agencies includes promoting their artists’ events. We highly value PR agencies and genuinely believe in their effectiveness! As marketers often emphasize, marketing is holistic. Offline and online promotions complement each other, achieving remarkable results. For instance, digital ads alone can yield an ROAS of x, but when combined with traditional media, this figure can double to 2x. Leveraging these forces together enhances awareness across all platforms, leading to a significant increase in sales.

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Tony Sphinos and his band performed at Syntagma Square on Christmas 2023 in an event produced by Solar Productions. What is the secret to the success of digital advertising in B2B marketing?
Sales ticketing Performance Experts
Tony Sphinos and his band performed at Syntagma Square on Christmas 2023 in an event produced by Solar Productions. What is the secret to the success of digital advertising in B2B marketing?

What is the secret of the success of digital ads at B2Square?

The key to success lies in trusting our expert online advertising consultations.  Our proven track record of sold-out events has given us invaluable insights into filling concert venues, theaters, music stages, and even museum halls.

Sales ticketing Performance Experts_B2Square.gr
In April 2024, a live performance took place at the Southern Cross featuring Nikolas Fraggioudakis, Martha Fritzila, and Joanna Drigo.
Sales ticketing Performance Experts_B2Square.gr
In April 2024, a live performance took place at the Southern Cross featuring Nikolas Fraggioudakis, Martha Fritzila, and Joanna Drigo.

Museum Exhibitions

Sales ticketing Performance Experts
George Hadjimichalis Retrospective: A retrospective exhibition showcasing the works of George Hadjimichalis from 1966 to 2022 was held at the New Benaki Museum in Piraeus (2023-2024).
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George Hadjimichalis Retrospective: A retrospective exhibition showcasing the works of George Hadjimichalis from 1966 to 2022 was held at the New Benaki Museum in Piraeus (2023-2024).
Sales ticketing Performance Experts_B2Square.gr
Benaki Museum of Greek Culture: The permanent exhibition at the Benaki Museum of Greek Culture (1 Koumbari, rooms 33-36, 3rd floor) has been refreshed and expanded. It now tells the story of modern Greece from the pre-revolution period to the Second World War.
Sales ticketing Performance Experts_B2Square.gr
Benaki Museum of Greek Culture: The permanent exhibition at the Benaki Museum of Greek Culture (1 Koumbari, rooms 33-36, 3rd floor) has been refreshed and expanded. It now tells the story of modern Greece from the pre-revolution period to the Second World War.
"Future for the Past": Marble Sculpture Meets Contemporary Design. This exhibition explores the dissemination and evolution of Tinian Marble Sculpture through Contemporary Design. It is part of a two-year project bearing the same title, in collaboration with the Marble Studio "on. entropy" and curated by Maria Cristina Didero. It emphasizes the social relevance of marble art in Tinos, showcasing its interaction with contemporary culture at the Benaki Museum.
Sales ticketing Performance Experts_B2Square.gr
"Future for the Past": Marble Sculpture Meets Contemporary Design. This exhibition explores the dissemination and evolution of Tinian Marble Sculpture through Contemporary Design. It is part of a two-year project bearing the same title, in collaboration with the Marble Studio "on. entropy" and curated by Maria Cristina Didero. It emphasizes the social relevance of marble art in Tinos, showcasing its interaction with contemporary culture at the Benaki Museum.
Additionally, the exhibition offers Benaki Museum visitors the exclusive opportunity to admire twelve original handmade costumes by Oscar and BAFTA award-winning costume designer Holly Waddington, created for George Lanthimos' film "Poor Things." These costumes were worn by Emma Stone (as Bella Baxter), Willem Dafoe (as Godwin Baxter), Mark Ruffalo (as Duncan Wedderburn), Ramy Youssef (as Max McCandles), Vicki Pepperdine (as Mrs. Prim), Kathryn Hunter (as Swiney), and Jerrod Carmichael (as Harry Astley).
Sales ticketing Performance Experts_B2Square.gr
Additionally, the exhibition offers Benaki Museum visitors the exclusive opportunity to admire twelve original handmade costumes by Oscar and BAFTA award-winning costume designer Holly Waddington, created for George Lanthimos' film "Poor Things." These costumes were worn by Emma Stone (as Bella Baxter), Willem Dafoe (as Godwin Baxter), Mark Ruffalo (as Duncan Wedderburn), Ramy Youssef (as Max McCandles), Vicki Pepperdine (as Mrs. Prim), Kathryn Hunter (as Swiney), and Jerrod Carmichael (as Harry Astley).

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